Cheetos Reveals the Official Name of its Orange “Dust”

Cheetos has revealed that the orange dust residue that their snacks leave on your fingers actually has an official name.

“It’s called CHEETLE.”

The company has actually had the word trademarked for 15-years, but has only used it internally until now.

 “It became clear from our fans the special interest they had, so we knew it was time to share our beloved name.”


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